Campaign India - Advertising, Marketing, Media, Digital, PR News …
TTK Prestige makes cooking cool with #LetsGetCooking. By embracing kitchen mishaps and creativity, its new campaign inspires younger Indians to swap takeout for homemade meals, celebrating the joy of cooking. Advertising. Oct 09, 2024.
by Raahil Chopra - Campaign India
It’s been a little over a decade since Leo Burnett’s ECD left the agency world. In a candid talk with Campaign India, she reveals her experiences since turning director, how she’s walking the talk of attracting more women to the film space, and more…. Advertising. Oct 31, 2023. Raahil Chopra.
Social Pill launches AI tool to ease the process of self-declarations ...
Jun 21, 2024 · Anticipating the ambiguity and chaos surrounding the implementation of the self-declaration form for all advertisements going out, Social Pill, a Mumbai-based digital marketing agency, through its AI-forward stance, developed a custom AI tool built on ChatGPT, which could make the process a lot easier and smoother.
Opinion: Understanding Gen Z in India
Dec 21, 2021 · According to an American study, Gen Z is the most depressed generation, and this is also true for Gen Z in India. To cope, Gen Z use their representations online to find their clan and a sense of belonging. Today Gen Z are shrouded with uncertainty. The internet, capitalism and new technology have created a choice-crisis for youth.
Eureka Forbes’ Aquaguard unveils new visual identity
Feb 18, 2021 · After recently unveiling a new visual identity, Eureka Forbes has now rolled out a fresh look for its flagship water purifier brand, Aquaguard. With this, the three-decade-old brand aims to carve a niche into new-age consumers’ lives and households. The brand rehaul comprised multiple teams from Eureka Forbes, Aquaguard, Bombay Design Centre ...
Alia Bhatt tells Ranveer Singh how MakeMyTrip takes her for a joy …
Nov 10, 2021 · The film opens with an excited Singh practising for a play with a pair of knives, as he keeps saying ‘Manali’. When his fellow actors come and tell him happily, that the play has been extended by two weeks, he gets a shock and starts to attack them with the knives - since he'd have to pay the cancellation charges for his trip to Manali.
57% Indian consumers would choose an AI-enabled tool or service …
Feb 22, 2024 · According to Adobe’s 'state of digital customer experience' report in partnership with Oxford Economics, 57% of Indian consumers, would choose an AI-enabled tool or service over human interaction, far more than the global and APAC average of …
Brands aim to sprint to profits by teaming up with the Tata …
Aug 16, 2023 · The Tata Mumbai Marathon (TMM) is scheduled to be held on 21 January 2024. The annual event goes beyond the realms of sports, reaching out to marketing associates, and offering them a platform to harness global athlete convergence and community engagement.
Dev Sarkar moves to Godrej and Boyce - Campaign India
May 2, 2023 · Godrej and Boyce has announced the appointment of Dev Sarkar to lead Godrej Interio’s retail and consumer business. Sarkar moves from PepsiCo, where he was most recently director sales and marketing - beverages for India, Nepal, Bhutan, Sri Lanka and Bangladesh. He had spent over 10 years with the company. Nyrika Holkar, executive director ...
Vodafone rolls out latest 'Happy to Help' campaign
Jul 14, 2009. Vodafone rolls out latest 'Happy to Help' campaign. Post the spate of Vodafone commercials featuring the popular ZooZoo characters aired during the IPL, the telecom brand has come up with a new 'Happy to Help' campaign. Created by O&M, the new campaign features Vodafone's trademark character - the young girl and the pug.