Barbie debuted at the 1959 North American International Toy Fair in New York City, and almost immediately, the doll was […] ...

In honor of our favorite doll and her fab friends, we're taking a trip down toy memory lane and highlighting the new (and thus, usually the most popular) Barbie that hit the scene each year since ...

Then Hasbro won the Disney Princess business away from Mattel, just as Elsa from the film Frozen dethroned Barbie as the most popular girl’s toy. The estimated revenue loss to Mattel from Elsa ...

But she kept selling and remains the most popular doll in the world. In July, the highly-anticipated "Barbie" movie, directed by Greta Gerwig and starring Margot Robbie as the titular character ...