Apple broke streaming records with its second season of "Severance." Key marketing efforts may have helped with the viewership and member signups.

Through Season 1 & half of Season 2, Severance already has amassed more viewers than any other Apple TV+ series, including ...

Apple has revealed that "Severance" has become its most-watched Apple TV+ series ever, surpassing previous record-holder "Ted ...

“Severance” stars Adam Scott as severed Lumon employee Mark Scout. In the second season, Mark and his co-workers learn “the dire consequences of trifling with the severance barrier, leading them ...

The Apple CEO — "Tim C" — is greeted by Mr. Milchick when he enters the Lumon offices in the season two promo. By Jackie Strause Managing Editor, East Coast In the footage, Cook is called the ...

Apple CEO Tim Cook has become Lumon's newest employee in a promotional spot for the second season of "Severance" ...

It's official, Severance season 2 has become the most-watched show on Apple TV+, dethroning the beloved Ted Lasso and ...

Tim C has met Mr. Milchick. Yep, Tim Cook has officially been onboarded onto Severance. The Apple CEO filmed a video getting into character as an outtie (who becomes an innie) to promote the ...

In a short video shared today by "Severance" executive producer Ben Stiller, Apple CEO Tim Cook visits Lumon Industries. He enters the office's elevator and undergoes the severance procedure ...

"Severance" has officially become the most-watched Apple TV+ series, beating out former champion "Ted Lasso" — but you're ...