Founded by a serial entrepreneur and ex-aerospace engineer, BoldHue is changing the makeup game with its gadget that creates ...

Cultural appreciation is great, but it's time to set the record straight.

From bold red lips to pastel mascara, here are the top spring 2025 makeup trends expected to take over this season, according ...

When it comes to 2025 makeup trends pros say it's all about wearing glossy balms, lining your eyes, updating your French ...

Jessica Ebraheim, who visited a Sephora store, shared her experience on TikTok last week. Ebraheim used a Dior brown eyeliner ...

One editor tried the newest addition to Milk Makeup's Hydro Grip hero collection: the Gel Skin Tint. Find out why it's worth ...

Winter makeup tends to be synonymous with vampy lipsticks and deep eyeshadows. But the latest launches prove the rules are ...

Launching Thursday with a shade-matching device to blend foundations on-demand, the company is also looking to kickstart a ...

It all started when Suzanne Lambert, a comedian from Washington, D.C., made a viral video titled "doing my makeup like the ...

1. Applying 2 to 3 times as much foundation 2. Using warm tones instead of cool tones 3. Applying blush in a higher position ...

TikTok user Hobbitparty, who herself tried out the “Republican makeup” trend, refers to the look as outdated — perhaps a ...

One editor tests TikTok's viral unapproachable makeup for a night out. See before and after photos and find out how it worked ...