Hot Wheels is celebrating the 10th anniversary of the Premium Car Culture series in 2025, and it's bound to be amazing. But ...

The five new Weekly Challenges are here, but try to enjoy the journey without thinking about the destination, as the payouts ...

Hot Wheels Unleashed, a frantic stunt racer featuring the titular toys is free on the Epic Games Store but you'll have to be ...

How the team at Mattel continues to drive creative thinking for this iconic brand ...

As a boy, Bruce Pascal reveled in testing the limits of his Hot Wheels. He might squeeze a firecracker into one of the miniature metal cars and set it off, or flatten one with a hammer to see ...

“We like to say that everyone’s first car is a Hot Wheels car,” says Roberto Stanichi, senior vice president, Hot Wheels & Global Head of Vehicles at Mattel. For 56 years, Mattel's diecast ...

Though Pascal’s 8000-car fleet is singular, he is part of a growing contingent of enthusiasts fuelling Hot Wheels’ dominance – it’s the best-selling toy in the world, according to market ...

Hot Wheels are certainly nostalgic, but if you have the right cars in your collection they may also be worth quite a bit of ...

E veryone knows that car collections can make for some pretty peculiar buying habits, and those comprising Hot Wheels diecast ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...