Are you ready for another Hot Wheels wild goose chase? The exclusive Super Treasure Hunt is next for $250, but buying one is ...

Mattel is betting big on the semi-premium Silver Series, with more interesting themes than ever before, including a Gulf Racing set of five cars!

Mattel and Tokyopop have announced a partnership to develop original manga-style graphic novels for children ages 8-12 based on Mattel’s Hot Wheels and Barbie brands.

This collaboration builds on Mattel’s recent publishing efforts, including the launch of its own imprint in 2024, with Simon ...

Mattel teams up with TOKYOPOP to bring manga-style graphic novels featuring Hot Wheels and Barbie to children aged 8-12, set ...

How the team at Mattel continues to drive creative thinking for this iconic brand ...

There’s an unusual auction currently live on Bring a Trailer that gives new meaning to the site’s name. Forty-five hundred ...