The Sly & the Family Stone leader is the subject of a new documentary directed by Questlove. Here’s what to know about his ...

The elf Pawer Grip Primer Dog Toy is a limited-edition plush dog toy based on the primer; and it’s selling out fast. It’s a ...

The Big Game is here, and e.l.f. (NYSE: ELF) is making a new play, joining the live viewing experience and inviting the community to its pioneering fi ...

Tarang Amin; Chairman of the Board, President, Chief Executive Officer; elf Beauty Inc Mandy Fields; Chief Financial Officer, Senior Vice President; elf Beauty Inc Thank you for joining us today to ...

Q3 2025 Earnings Call Transcript February 6, 2025 e.l.f. Beauty, Inc. misses on earnings expectations. Reported EPS is $0.74 ...

Michelle Rostamian is a Los Angeles-based beauty and wellness contributor with over 10 years of experience in the industry.

Every product below checks out at under $30, but in our tests, they all deliver elegant formulas, scents, and results that ...

We may earn commission from links on this page, but we only recommend products we love. Promise. That's right, the viral e.l.f. Halo Glow Liquid Filter (which gave us glass skin), now comes in a ...

Finding the right primer for dry skin is a challenge for us all – yes, including us beauty journos (hey 👋). If you're working with a flakey complexion, you'll know how annoying it is when ...

Prices may vary by location. The ELF Power Grip primer is great for different skin types and textures. I think the ELF Power Grip formula is one of the best primers on the market, and it's only $10.

I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked ...