Beyond, Inc. has successfully completed its acquisition of the Buy Buy Baby brand for $5 million, which includes various assets, intellectual property, and vendor relationships, as part of its ...
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Beyond acquires global rights of Buy Buy Baby brandBeyond (NYSE:BYON), owner of Bed Bath & Beyond and Overstock, Monday said that it has completed the previously announced transaction with BBBY to acquire the global rights of the Buy Buy Baby brand.
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Beyond stock rises following Buy Buy Baby acquisitionclimbed 3.4% as the company announced its plans to acquire the global rights of the Buy Buy Baby brand, a move that is expected to strengthen its portfolio and offer new growth avenues.
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